Creative Content Writers - Zynth Digital - Vacancy
Job Description:
Responsibilities:
• Develop and execute a content strategy that aligns with our brand objectives and target audience.
• Create captivating and persuasive content for social media platforms including Facebook, Instagram, Twitter, LinkedIn, etc.
• Craft engaging and informative blog posts, articles, captions, and social media updates to maximize audience engagement and increase brand awareness.
• Conduct in-depth research on industry-related topics, trends, and current events to develop unique and relevant content ideas.
• Collaborate with the marketing team to create and maintain a consistent brand voice across all social media platforms.
• Monitor social media trends, analytics, and user feedback to optimize content performance and identify areas for improvement.
• Stay up-to-date with the latest social media best practices, algorithms, and emerging platforms to ensure maximum reach and impact.
Requirements:
• Proven work experience as a Content Writer or similar role, preferably with a focus on social media.
• Exceptional writing and editing skills, with a keen eye for detail and ability to adapt writing style to match various platforms and target audiences.
• Strong understanding of social media platforms, their respective features, and best practices.
• Proficient in using social media management tools and analytics platforms to track performance and derive insights.
• Excellent research skills to gather information and write compelling content on a wide range of topics.
• Ability to work under tight deadlines and manage multiple projects simultaneously.
• A creative mindset with the ability to think outside the box and generate innovative content ideas.
• Basic knowledge of SEO principles and keyword optimization techniques.
• Familiarity with visual content creation, including image editing and video editing, is a plus.
• Degree in Marketing, Communications, Journalism, or a related field is preferred.