Job Description
We are seeking an experienced Digital Marketing Specialist/ASO Expert to join our team.
In this role, you will be responsible for optimizing our mobile app store presence and driving user acquisition through various digital marketing channels.
Responsibilities
- Conducting keyword research and optimizing app metadata for app store optimization (ASO)
- Developing and executing digital marketing campaigns to drive user acquisition and engagement
- Analyzing data to identify trends and opportunities for optimization
- Collaborating with cross-functional teams, including product, design, and development, to drive growth and improve user experience
- Staying up-to-date with the latest trends and best practices in ASO and digital marketing
Requirements:
- Minimum 1 years of experience in ASO and digital marketing
- Proven track record of driving user acquisition and engagement through ASO and digital marketing campaigns
- Strong analytical skills and experience with data analysis tools
- Excellent communication and collaboration skills
- Bachelor's degree in marketing, business, or a related field