Job Description
As a Digital Marketing Executive, you will play a pivotal role in implementing, executing, and optimizing online marketing strategies for Stradigi. You will collaborate with the marketing team to drive brand awareness, lead generation, and customer engagement. Hands-on experience on Google Ads, social media management, Facebook Ads, and Tik-Tok Ads is must.
Key Responsibilities:
- Digital Campaigns: Plan, execute, and monitor digital marketing campaigns across various platforms, such as social media, email, and search engines, to enhance brand visibility and customer acquisition.
- Content Creation: Develop and manage engaging content for digital channels, including website, blogs, and social media, to attract and retain a target audience.
- SEO & SEM: Optimize website content and structure for search engines (SEO) and manage pay-per-click (PPC) advertising campaigns (SEM) to improve organic and paid search results.
- Email Marketing: Create and execute email marketing campaigns, segmenting and targeting audiences to drive conversions and nurture leads.
- Social Media Management: Manage and grow the company's social media presence, including content scheduling, audience engagement, and tracking performance metrics.
- Analytics: Analyze and report on digital marketing efforts using tools like Google Analytics to track website traffic, user behavior, and campaign success, making data-driven adjustments as necessary.
Qualification:
- Master’s or Bachelor's degree in Marketing, Business, or a related field.
- Minimum 1-2 years experience in the related field.
Benefits:
- Market Competitive salary
- Opportunities for professional development
- Collaborative and dynamic work environment