Job Description
ZeeQue Exchange Company Pvt. Ltd is one of the leading currency exchange companies operating in Pakistan. The company is licensed and regulated by the State Bank of Pakistan (SBP). The company currently has 35 branches in 20+ cities and is fast expanding to new cities across Pakistan. The core services of the company are listed below:
- Currency Exchange
- Home Remittance (Western Union, MoneyGram & RIA)
- International Money Transfers (P2P)
- International University Fee Payment
As a Marketing Manager, you will be responsible for the timely ideation, planning and execution and reporting of year round digital and traditional marketing campaigns for the company. You will also be responsible for preparing social media content, weekly blog posts and other marketing material content as and when required. An in-house experienced graphic designer will be at your disposal but you would also need to work with third party media agencies for completion of creative assets and media buying. The ideal candidate for this position is an energetic self-starter with the ability to get quality work completed from an experienced team in an organized manner.
Technical Skill Requirements
- Working knowledge of MS Office software suite
- Knowledge of CRM tools, Google AdWords, and Google Analytics.
- Understanding of technical SEO
- Knowledge of Mass-Messaging Tools
- WhatsApp For Business
- Mailchimp
- Meta Ads, Google Ads
Professional Experience Requirements
- Bachelor's degree (preferably Masters) in Marketing/Communications from an accredited university
- Minimum of 3-5 years’ experience as a Marketing Manager with a background in digital customer acquisition
- Proven track record as a successful Marketing Manager
- Strong project management skills and experience managing cross-functional teams, owning the success or failure of marketing programs
Soft Skills Required
- Good multilingual communication and expression skills.
- Exceptionally fluent in English (verbal and writing skills).
- Creativity and innovative drive.
- Willing to learn and explore new technologies.
- Ability to multitask, organize, and prioritize work
- Ability to create and deliver compelling presentations.
- Self-motivated and goal-oriented, desire to deliver results.
- Fast learner and quick thinker.
- Ability to keep and meet strict deadlines for oneself.