• Manage all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) including content creation, community engagement, and brand voice consistency.
• Develop and optimize engaging content (written, visual) for various digital platforms to attract and convert leads.
• Implement SEO best practices to improve organic search visibility and drive qualified traffic to the website.
• Craft and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads to achieve marketing goals and maximize ROI.
• Measure campaign performance using relevant metrics (ROI, KPIs) and translate data insights into actionable strategies.
• Conduct ongoing market research to stay ahead of industry trends, identify audience preferences, and inform content and campaign strategies.
• Continuously learn and adapt to the evolving digital marketing landscape, exploring new technologies and tactics to maintain a competitive edge.
• Bring a creative and results-oriented mindset to all aspects of digital marketing, fostering collaboration to achieve exceptional outcomes.
Requirements:
• Bachelors in Business with Marketing Majors
• Experience 2 Plus
• Location Karachi