Job Description
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.
Responsibilities
- Maneuver digital marketing campaigns through all areas of the project life cycle
- Clearly understand and implement digital marketing campaigns which fit client needs(Google Adwords, Fb Ads)
- Provide analytical reporting of campaigns to stakeholders
- Developing the overall funnel strategy to ensure both the ad account and website are optimized for the highest conversion rate possible
- Installing and managing Facebook pixels
- Creating custom audiences and lookalike audiences
- Building out campaign frameworks inside ad accounts
- Optimizing and scaling campaigns
- Work with the web development team to produce Conversion Rate Optimization
- Work with team to improve internal processes.
Qualifications
- Bachelor's degree or equivalent
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Experience with SEO and SEM Strong wrote, verbal, and collaboration skills