We are looking to hire a Digital Marketing Expert in Islamabad/Lahore.
Responsibilities:
Generate ideas in collaboration with various partners and ensure implementation of the annual marketing plan.
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns (Meta, Google, TikTok)
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Planning and managing our social media platforms.
Identify trends and insights and optimize spend and performance based on the insights.
Brainstorm new and creative growth strategies.
Planned, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize the user experience.
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Instrument conversion points and optimize user funnels.
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Overseeing and managing all contests, giveaways, and other digital projects.
Perform sales and investment analysis and develop brand strategy documents.
Requirements and skills:
-Eager to learn along with a professional drive
-Have good knowledge of most of the digital marketing aspects SEO, Backlinks, SMM, SEM, Copywriting, Email Marketing, etc.
-Good understanding of different marketing techniques
-Good verbal and written communication skills
-Passion for the marketing industry and its best practices