Job Description
Are you innovative and passionate about current trends and creating digital marketing campaigns? Taraz is looking to hire a digital marketing Specialist to support the marketing Department in effectively promoting its message across all digital channels. On a daily basis, you will manage Taraz social media, including LinkedIn, YouTube, Instagram etc. and create email blast campaigns to target key customers. They will also delegate responsibilities to Graphic designer, content creators, and other members of the marketing team, and stay up to date on the latest social media trends.
Objectives of this role
- Plan, execute, and manage all digital marketing for Taraz, including SEO, SEM, email marketing, and social media
- Establish and execute a digital marketing strategy to distribute content
- Work with and manage a team of graphic designer, video editor, application engineer and other stakeholders to maintain Taraz digital presence
- Maintain consistent brand messaging across all social channels
- Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience
- Create and maintain an editorial calendar to deliver targeted content
Responsibilities
- Create and manage content for Taraz social media, emails, and other forms of digital communication
- Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
- Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
- Develop and monitor campaign budgets
- Stay up to date on the latest social media trends, and implement them in Taraz marketing campaigns
- Design, develop, and maintain WordPress websites, ensuring functionality, usability, and performance.
- Troubleshoot and resolve technical issues related to WordPress websites.
Skills and qualifications
- Social media savvy, with a passion for staying on top of trends
- Strong sense of creativity, imagination, and innovation
- Excellent interpersonal skills, with the ability to collaborate with other departments
- In-depth knowledge of various social media platforms and best practices
- Ability to analyze consumer metrics, reports, and trends
- Strong project management and managerial skills