Responsibilities:
· Website Development:
o Build, customize, and maintain websites using PHP and WordPress.
o Optimize website performance and ensure seamless functionality.
o Troubleshoot and debug website issues promptly.
· Social Media Content Creation:
o Design engaging and visually appealing posts for platforms like Facebook, Instagram, LinkedIn, etc.
o Stay updated with trends to create captivating content.
· Social Media Marketing:
o Plan and execute effective social media campaigns.
o Manage social media accounts and increase follower engagement.
· Lead Generation:
o Generate high-quality leads through social media platforms and Google PPC campaigns.
o Analyze campaign performance and optimize for better results.
· Google PPC Campaigns:
o Set up, manage, and optimize Google Ads campaigns to drive traffic and conversions.
o Conduct keyword research and stay updated with PPC trends.
Requirements:
· Proven experience in website development (PHP and WordPress).
· Strong graphic design skills for social media posts.
· Hands-on experience in social media marketing and content strategy.
· Expertise in lead generation through social media platforms and PPC.
· Excellent analytical skills to monitor and improve campaign performance.
· Creativity, attention to detail, and ability to meet deadlines.
Preferred Qualifications:
· Certification in Google Ads or Digital Marketing.
· Knowledge of SEO best practices.
· Experience in using tools like Canva, Adobe Suite, or similar.