Job Description
Sandlab is a dynamic and fast-growing company committed to delivering exceptional products/services. We are seeking a motivated and creative Junior Social Media Marketing Specialist to join our marketing team and help us enhance our online presence, engage with our audience, and grow our brand across various social media platforms.
Key Responsibilities:
- Assist in the development and execution of social media strategies across multiple platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.)
- Create, schedule, and publish engaging content (posts, stories, videos) tailored to each platform’s audience
- Collaborate with the design and content teams to produce creative assets (graphics, videos, etc.)
- Monitor social media channels for trends, opportunities, and audience engagement
- Respond to comments, messages, and interactions promptly to foster community engagement
- Track and report on key performance metrics (engagement, reach, followers, etc.)
- Assist in the development of social media ad campaigns and monitor performance
- Conduct research on industry trends, competitor activities, and potential audience demographics
- Stay up-to-date on the latest social media best practices, tools, and trends
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
- 1+ years of experience in social media management, content creation, or digital marketing
- Familiarity with social media platforms and their best practices
- Basic knowledge of social media analytics tools (e.g., Hootsuite, Buffer, Google Analytics)
- Strong written and verbal communication skills
- Creativity and attention to detail
- Ability to work collaboratively in a fast-paced environment
- Basic graphic design or video editing skills are a plus