Job Description
We are looking for a dynamic Off-Page SEO Consultant to join our team. In this role, you will be pivotal in accelerating our clients' online success through strategic off-page SEO initiatives. Your primary responsibilities will include devising and executing robust off-page SEO strategies, conducting comprehensive backlink analysis, optimizing content for link-building opportunities, and keeping abreast of the latest industry developments. Your proficiency in off-page SEO techniques will be essential in elevating brand visibility and driving qualified traffic to our digital platforms.
Responsibilities:
- Develop and execute a comprehensive off-page SEO strategy focused on acquiring relevant niche-specific backlinks.
- Identify growth opportunities and implement innovative off-page SEO tactics, including HARO (Help a Reporter Out) backlinking and Digital PR practices, to secure high-quality backlinks from authoritative domains and improve search engine rankings.
- Conduct regular SEO audits, analyze the total addressable market (TAM), and assess our capture of high-intent search traffic through thorough competitor analysis and targeted keyword research.
- Foster a collaborative and high-performance culture within the SEO team, providing guidance and encouraging creative contributions to our link building and organic growth strategies.
- Stay updated on industry best practices for off-page SEO, including effective link building strategies, and leverage these insights to maintain our competitive edge.
Requirements:
- Minimum 5-10 years of proven experience as an SEO Specialist or similar role
- In-depth knowledge of SEO techniques, including keyword research, on-page optimization, technical SEO, and link-building
- Hands-on experience with SEO tools such as (Analytics, Search Console, Tag Manager, LookerStudio, AHREFS, SEMrush)
- Strong analytical skills and ability to interpret data to drive actionable insights
- Excellent communication and interpersonal skills
- Ability to work independently and collaboratively in a team environment
- Strong organizational and time management skills
- Proven track record of achieving and exceeding SEO targets