Job Description
Digivizor is a Digital Marketing company that is looking for PPC (Pay Per Click) / Google Adwords Expert for its office in Rawalpindi.
Our ideal PPC Specialist will do the following:
- Plan, optimize, implement and manage paid search campaigns for a variety of clients.
- Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
- Develop near and long-time paid search strategies and campaigns for clients.
- Review potential new clients.
- Manage small to medium-sized PPC budgets.
- Work with the other teams to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible.
- Perform keyword research and manage all bid management for your clients.
- To ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy.
- Keep up to date with the latest industry trends.
- Analyze activity and performance of all paid search campaigns and report findings back to the Manager and subsequent clients.
- Help to define PPCs strategies for a host of clients.
- Experience in or interest to learn other Paid Ad Platforms is a plus.
The skills we’re looking for:
- 3-4 years of experience in a similar role.
- Proven track record in driving successful PPC and paid search campaigns.
- Strong working knowledge of Google Ads and all paid search platforms.
- Google Adwords certification is a bonus.
- Strong attention to detail.
- Passion for PPC and digital marketing in general.
- Effective communication and reporting skills.
- Strong track record in managing small to medium-sized budgets.
- Strong numerical and analytical skills.
- Good working knowledge of Google Analytics.
- Effective account management skills.