We are looking for a Senior SEO Specialist, to manage all SEO activities including technical SEO, On-page SEO optimization, off-page, content strategy implementation, acquiring high-quality link-building campaigns and strategies, and keyword strategy to increase organic rankings on Google. Review and analyze client sites for areas needing improvement.
Minimum 3-4 years of experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
Responsibilities:
- Responsible for improving a company's organic search results.
- Creates and launches SEO campaigns, identifies areas of improvement
- Runs PPC campaigns, and attempts to improve the sites' rankings in major search engines.
Job Functions:
- Prepare detailed strategy reports.
- Identify the least expensive but most powerful and profitable keywords for client sites.
- Write effective headlines, body copy, and websites.
- Ensure websites are filled with optimal keywords.
- Place keywords appropriately in copy to gain the most search engine traffic.
- Write effective call-to-action statements.
- Write original, powerful SEO content for blogs and websites.
- Implement off-page SEO content strategies such as coding.
- Effectively use header tags.
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
- Strategize ways to improve and track site performance.
- Compile and present SEO performance reports
- Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
- Utilize basic programming and web design skills to enhance SEO.