Job Description
Digital Esque is looking for Search Engine Optimization Team Lead
Key Requirements:
- Prior experience in content marketing, content growth and SEO
- Working knowledge of search engine optimization practices
- Outstanding ability to think creatively, strategically , and identify and resolve problems
- Ability to work within a team and independently
- Familiarization Google analytics
- Experience with website optimization tools
- Strong organizational, time management, and analytical skills
Responsibilities:
- Reviewing and analyzing client sites for areas that can be improved and optimized
- Preparing detailed strategy reports
- Identifying powerful keywords to drive the most valuable traffic
- Running PPC campaigns
- Writing powerful calls-to-action to convert visitors
- Filling websites and other content with effective keywords
- Developing link building strategies
- Analyzing keywords and SEO techniques used by competitors
- Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
- Compiling and presenting SEO guideline