Job Description
We are seeking a talented and experienced SEO Content Writer to join our marketing team. The ideal candidate will be responsible for creating high-quality, optimized content that ranks well in search engines, attracts organic traffic, and engages our target audience. This role plays a crucial part in our digital marketing efforts and content strategy.
Key Responsibilities:
- Content Creation: Produce well-researched, original, and high-quality content for various digital platforms, including blog posts, website pages, social media, and more.
- Keyword Research: Conduct comprehensive keyword research to identify relevant search terms and phrases that can be targeted for content optimization.
- On-Page Optimization: Optimize content for search engines by incorporating keywords, meta tags, headers, and other on-page SEO techniques.
- Content Strategy: Collaborate with the content team to develop an SEO content strategy that aligns with business goals, target audience, and industry trends.
- Content Promotion: Develop and implement strategies for content promotion and link-building to improve the overall SEO performance of the website.
- Analytics and Reporting: Monitor, analyze, and report on the performance of SEO content using tools like Google Analytics and SEO software, making data-driven adjustments as necessary.
- Stay Updated: Keep up to date with the latest SEO trends, algorithm updates, and industry best practices to ensure content remains competitive in search rankings.
- Quality Control: Proofread and edit content to ensure accuracy, readability, and adherence to SEO guidelines.
Qualifications:
- Proven experience as an SEO Content Writer or in a similar role.
- Strong understanding of SEO best practices and how search engines work.
- Proficiency with SEO tools and platforms such as Google Analytics, SEMrush, Ahrefs, or similar.
- Excellent writing and editing skills, with an eye for detail and grammar.
- Creativity and the ability to generate new content ideas.
- Familiarity with content management systems (e.g., WordPress) and HTML basics.