Job Description
Key Responsibilities:
- Research and write compelling, SEO-friendly content for blogs, articles, website pages, and social media.
- Conduct keyword research to identify relevant topics and optimize content for search engines.
- Collaborate with the marketing team to align content with overall marketing strategies and objectives.
- Edit and proofread content to ensure clarity, accuracy, and adherence to brand guidelines.
- Stay updated on industry trends, SEO best practices, and algorithm changes to keep our content strategy effective.
- Utilize WordPress to publish and manage content, ensuring it is optimized for both SEO and user experience.
- Analyze performance metrics and adjust content strategies based on data-driven insights.
Qualifications:
- Proven experience as an SEO Content Writer or similar role.
- Strong understanding of SEO principles, keyword research tools (e.g., Google Keyword Planner, SEMrush), and on-page optimization techniques.
- Familiarity with WordPress, including basic HTML and CSS knowledge.
- Excellent writing, editing, and communication skills with a keen eye for detail.
- Ability to work independently and manage multiple projects with tight deadlines.
- A portfolio showcasing relevant writing samples and successful SEO projects.
Preferred Qualifications:
- Experience with content marketing strategies and social media platforms.
- Knowledge of Google Analytics and other SEO analytics tools.
- Understanding of user intent and audience targeting.