Job Description
This role involves managing a portfolio of clients and improving their search engine optimization by using techniques including but not exclusive to: Keyword Research, Copy Optimization, site structure, URL re‐writes, social media, blogging and link building.
KEY RESPONSIBILITIES:
Reviewing clients and company’s current website(s) and developing an optimization plan that could produce tangible results quickly
Making necessary changes to the site and implementing the plan
Detailed SEO reporting on a weekly / monthly basis
Optimize copy and landing pages for search engine marketing
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
SKILL REQUIRED
- In-depth experience with website analytics tools (e.g, Google Analytics etc.)
- Up-to-date with the latest trends and best practices inSEO and SEM
- Content Marketing - Article Submissions, PR Submissions, Blogs creation, posting & marketing, Hub Pages &, Blogs & forums posting, etc.
- Social Media - Social Networking & Bookmarking, Video Submissions, Slide share Submissions, Flickr Submissions, etc. Knowledge of On-Page SEO is also required.
- Proven ability to accommodate evolving responsibilities and last minute changes.
- Strong Knowledge Goolge Udpate and Other Search engine Updates
- DESCRIPTION:
- This role involves managing a portfolio of clients and improving their search engine optimization by using techniques including but not exclusive to: Keyword Research, Copy Optimization, Article Marketing, site structure, URL re‐writes, social media, blogging and link building.
- An understanding of Paid search marketing would be a big plus. Adwords, remarketing etc.
- A critical element of this role is to improve rankings for the clients assigned to your portfolio, and deliver their weekly/monthly SEO reports.
KEY RESPONSIBILITIES:
- Reviewing clients and company’s current website(s) and developing an optimization plan that could produce tangible results quickly
- Detailed SEO reporting on a weekly / monthly basis
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.