Job Description
Role Overview: We are seeking a motivated and tech-savvy Social Media Coordinator to join our team. This is an entry-level role ideal for someone who lives and breathes social media, understands the latest trends, and knows how to create engaging content that captures attention. You will manage our Instagram, Facebook, LinkedIn, and TikTok channels, posting daily content that is entertaining, informative, and engaging to build a loyal and organic following for Mentoris Education.
Key Responsibilities:
- Develop and implement a social media content calendar to ensure consistent daily posting across all platforms.
- Create and curate entertaining, informative, and visually appealing content (text, images, videos, and stories) that aligns with our brand voice and values.
- Monitor social media trends, hashtags, and emerging content formats to stay ahead of the curve and keep our channels fresh.
- Engage with our online community by responding to comments, messages, and inquiries promptly.
- Collaborate with the team to brainstorm and execute campaigns that showcase our services and achievements.
- Analyze social media performance metrics and suggest improvements to optimize engagement and reach.
Qualifications:
- A passion for social media and a strong understanding of platforms like Instagram, Facebook, LinkedIn, and TikTok.
- Creative mindset with the ability to produce gripping and visually appealing content.
- Excellent communication skills, both written and verbal.
- Basic graphic design and video editing skills (experience with Canva, Adobe Spark, or similar tools is a plus).
- Ability to work independently and meet deadlines consistently.
- A willingness to learn and adapt in a fast-paced environment.
Preferred:
- Bachelor’s degree in Marketing, Communications, or a related field (not mandatory).
- Experience managing social media accounts for a brand, organization, or personal projects (internships or personal projects count!).
- Familiarity with analytics tools and how to interpret performance metrics.
What We Offer:
- A supportive and collaborative work environment where your creativity will be valued.
- Opportunities for professional growth and skill development.
- A chance to shape the online presence of a rapidly growing educational consultancy.
- Competitive entry-level salary with potential for growth based on performance.