We are seeking an experienced and dynamic Social Media Manager to join our growing team at Phavur Media. As the Social Media Manager, you will be responsible for developing and implementing comprehensive social media strategies to enhance our brand presence, engage with our target audience, and drive growth across our platforms. The ideal candidate will have a deep understanding of social media trends, excellent communication skills, and a proven track record of managing successful social media campaigns.
Responsibilities:
- Develop and execute creative social media strategies to promote the brand and increase audience engagement across various platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Manage all social media accounts for Phavur Media, including content creation, scheduling, and monitoring of performance metrics
- Stay updated with industry trends and best practices to implement innovative and effective social media campaigns
- Monitor and analyze key social media metrics using analytics tools to assess campaign performance, identify areas for improvement, and provide regular reports to management
- Cultivate and manage relationships with influencers and social media partners to expand our reach and increase brand awareness
- Collaborate with the marketing team to align social media strategies with overall marketing objectives and campaigns
- Monitor social media conversations, respond to comments and inquiries in a timely manner, and maintain a positive and engaging brand presence
- Stay updated with platform updates, algorithm changes, and emerging social media trends, and adjust strategies accordingly
- Manage the social media content calendar, ensuring timely publication of engaging and high-quality content
- Stay updated with relevant industry news and trends to contribute thought leadership and engage with industry conversations
Qualifications:
- Bachelor's degree in marketing, communications, or a related field
- Proven work experience in social media management, preferably in the media or entertainment industry
- Proficiency in using major social media platforms and their respective analytics tools
- Strong knowledge of social media trends, algorithms, and best practices
- Excellent written and verbal communication skills, with a keen eye for detail
- Creative thinker with the ability to develop engaging content ideas and campaigns
- Understanding of digital marketing principles and the ability to align social media strategies with overall marketing objectives
- Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
- Familiarity with graphic design tools and ability to create visually appealing content is a plus
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Strong organizational and problem-solving skills