Salah Travels is seeking a 'Social Media Manager + PPC Lead’.
As a Social Media Manager, you will play a crucial role in driving our online presence and brand awareness. You will be responsible for devising and implementing effective digital marketing strategies to enhance our reach, engagement, and conversion. Here are the key responsibilities and qualifications for this role:
Roles & Responsibilities:
• Build, plan, implement, and manage the overall digital marketing strategy.
• Plan and execute digital marketing campaigns across various platforms.
• Help identify target & potential audiences.
• Monitor and analyze the effectiveness of marketing content.
• Optimize plans and budgets according to the need.
• Monitor costs and return on investment (ROI).
• Manage and train the team & interns (when & if needed).
• Manage and improve online content, considering SEO-friendly content.
• Manage social media and websites.
• Monitor competition and provide suggestions for improvement.
Requirements:
• Minimum 3 to 4 years of experience as a Digital Media Marketing Strategist and working experience in developing and implementing digital marketing strategies.
• Good knowledge of all different digital marketing channels.
• Good knowledge and experience with online marketing tools and best practices Hands-on experience with SMM/SEO/SEM, PPC, Google Analytics, and CRM software Managing social media accounts.
• Good time-management skills
• Great interpersonal and communication skills
• Bachelor's or Master’s Degree in Computer Science or Marketing.
• Proven SEM experience in managing PPC campaigns across Google, well-versed in performance marketing and conversion.
• Should be aware of all the latest digital marketing tactics and strategies.
• Detailed-oriented and organized.