Social Media Strategist

Someone who takes joy in creating interesting and engaging social media content, strategies, and Paid & organic marketing plans.

Skills and Responsibilities:

Excellent knowledge of Facebook, Twitter, Instagram, YouTube, TikTok, Google+ and other social media best practices.
Must be able to produce Social media content calendars and manage them with content in advance for clients and in-house brands.
Creating a top notch content strategy to drive organic traffic and meeting business objectives
Expertise in creating paid advertising campaigns on Facebook, Instagram, LinkedIn, TikTok, Snap chat, and other relevant social media networks.
Understanding of web traffic metrics, as well as a solid understanding of ethical Traffic Generation techniques from Social Media Platforms.
Always keeping an eye on the most important metrics that prove a campaign's success
Extracting and gathering bi-weekly analytics reports of full digital performance into a visual dashboard.
Writing Landing pages copy, attention grabbing headlines and optimizing the conversion rate
Liaise with designers at micro level to ensure content is relevant and appealing
Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
Ability to create social media strategy proposals for the clients.
Train internal teams to integrate and maintain a cohesive social media strategy.
Tracking and calculating content ROI

Minimum Qualification:

At least 3-4 years of experience in Social media content creation. I.e. Designing, Writing, and Posting on Social media channels commercially.
Graduation Degree in Media Studies
Passionate about the latest trends in beauty, fashion and lifestyle
Proficient in Microsoft excel, word, and PowerPoint
Superior English Copywriting and Hash tagging skills.
Strong social media skills
Be able to work well independently and within a team
Be able to work within deadlines and timescales
Have good understanding of the media industry