Job Description
We are seeking a talented SEO Web Content Writer to join our dynamic team. In this role, you will be responsible for creating engaging, high-quality web content that not only captivates our audience but also ranks well on search engines. Your work will support our overall marketing strategy, drive organic traffic, and enhance our online presence.
Key Responsibilities:
Content Creation:
- Develop clear, compelling, and SEO-friendly content for various web pages, including blog posts, landing pages, product descriptions, and more.
- Ensure all content aligns with our brand voice and messaging guidelines.
- Incorporate keywords and phrases effectively to optimize content for search engines without compromising readability and engagement.
SEO Strategy Implementation:
- Conduct keyword research to identify high-value search terms and topics relevant to our audience.
- Implement on-page SEO best practices, including meta tags, headings, and internal linking.
- Stay up-to-date with SEO trends, algorithm updates, and industry best practices to continually refine and improve content strategies.
Content Planning and Strategy:
- Collaborate with the marketing team to develop content calendars and strategies that align with our business goals and target audience.
- Analyze content performance metrics and adjust strategies based on data-driven insights.
Editing and Proofreading:
- Review and revise content to ensure accuracy, clarity, and grammatical correctness.
- Ensure all content adheres to our style guide and SEO standards.
Qualifications:
- Experience: Proven experience as a content writer with a strong portfolio of SEO-optimized content.
- Skills: Excellent writing, editing, and proofreading skills with a keen eye for detail. Proficiency in SEO tools and best practices (e.g., Google Analytics, SEMrush, Ahrefs).
- Knowledge: Understanding of SEO principles, keyword research, and content management systems (CMS).
- Education: Bachelor’s degree in Marketing, Communications, English, or a related field is preferred.
- Attributes: Creative thinker with the ability to write for diverse audiences and adapt to different tones and styles. Strong organizational skills and the ability to manage multiple projects simultaneously.
Benefits:
- Competitive salary and benefits package.
- Opportunities for professional development and career growth.
- Collaborative and supportive work environment.
- Flexible working arrangements.